Ryan sits down with Peter Murphy Lewis to talk about how storytelling can help developers and builders attract better talent and build stronger teams. They break down simple, practical ways to use video and real stories to stand out in today’s labor market.
Real Estate Strategy in the Midwest Market with Logan Freeman

Episode Overview
Logan Freeman, owner and managing broker at Midwest Commercial Real Estate Advisors, joins Ryan for a discussion about business, discipline, and life. Logan shares how his early years led him to football, and how the habits he formed on the field still shape the way he operates today. From being cut from the NFL to building a commercial real estate firm, Logan shares how focus and energy, when channeled right, can become a superpower.
We discuss Logan’s journey into real estate and how curiosity, personal development, and mentorship guided him through big decisions. He talks about the importance of reading books like The Power of Habit, Relentless, and The Millionaire Fastlane, and how those ideas helped him build a clear path. He also touches on early career moments, like buying a house and flipping it for more than his salary, which opened his eyes to real estate as a tool for wealth and impact.
The episode takes us inside Midwest Commercial Real Estate Advisors, where Logan explains his firm’s advisory approach to land, commercial, and development deals. He talks about how his network, market knowledge, and marketing skills help turn complex projects into real opportunities. We also get into Kansas City’s real estate scene, its strengths, challenges, and why understanding infrastructure, schools, and policy matters just as much as the land itself.
Logan doesn’t hold back when talking about the importance of doing the work, understanding your market, and building relationships. He also shares his views on AI in the real estate industry, how he protects his morning routine, and why emotional intelligence is going to be more important than ever.
Guest Details
- Logan on LinkedIn: https://www.linkedin.com/in/livefreeinvestments/
- Midwest Commercial Real Estate Advisors Website: https://www.mwcreadvisors.com/
Resources From Episode
- Relentless by Tim Grover: https://www.amazon.com/dp/1476714207
- Think and Grow Rich by Napoleon Hill: https://www.amazon.com/dp/1585424331
- The Millionaire Fastlane by MJ DeMarco: https://www.amazon.com/dp/0984358102
- Unscripted by MJ DeMarco: https://www.amazon.com/dp/B0CHKY68RB
- The Power of Habit by Charles Duhigg: https://www.amazon.com/dp/081298160X
- Purple Cow by Seth Godin: https://www.amazon.com/dp/1591843170
- Am I Being Too Subtle? by Sam Zell: https://www.amazon.com/dp/1591848237
- The Changing World Order by Ray Dalio: https://www.amazon.com/dp/1982160276
- The Big Debt Crisis by Ray Dalio: https://www.amazon.com/dp/1668009293
- The Fourth Turning by William Strauss & Neil Howe: https://www.amazon.com/dp/0767900464
- 100M Leads by Alex Hormozi: https://www.amazon.com/dp/1737475766
- 100M Offers by Alex Hormozi: https://www.amazon.com/dp/1737475731
Watch The Full Video of This Episode
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